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Marketing de servicios: la calidad como meta / Leonard L. Berry, A. Parasuraman

By: Berry, Leonard L.
Contributor(s): Parasuraman, A.
Material type: materialTypeLabelBookSeries: Gestión y empresa, G.E. Publisher: Barcelona Parramón D.L. 1993Description: 230 p. 23 cm.ISBN: 8434218631.Subject(s): Sector servicios

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