000 | 00679nam a2200217 i 4500 | ||
---|---|---|---|
008 | 231204s sp |||||||spa d | ||
017 | _aM 8611-2011 | ||
020 | _a9788483564257 | ||
040 |
_aUDIMA _cUDIMA |
||
080 | _a658.8 | ||
100 | 1 |
_aKotler, Philip _9141 |
|
245 | 1 | 0 |
_aMarketing 3.0 / _cPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan ; Traducción de Ana Lafuente, María de Ancos |
260 |
_aMadrid: _bLID Editorial, _cD.L. 2011. |
||
300 |
_a221 p. ; _c22 cm. |
||
440 | _aAcción Empresarial | ||
700 | _aKartajaya, Hermawan | ||
700 | _aSetiawan, Iwan | ||
700 | _aLafuente, Ana, trad. | ||
700 | _aDe Ancos, María, trad. | ||
942 |
_cBK _k658.8 KOT mar |
||
999 |
_c9452 _d9452 |