000 | 00521cam a2200157 4500 | ||
---|---|---|---|
008 | 960409s1995 sp | ||| ||spa | ||
017 | _aM 37171-1995 | ||
020 | _a844810269X | ||
040 |
_aUDIMA _cUDIMA |
||
080 | _a658.8 | ||
100 | 1 |
_aSánchez Guzmán, José Ramón _9338 |
|
245 | 1 | 0 |
_aMarketing _b: conceptos básicos y consideraciones fundamentales _c/ José Ramón Sánchez Guzmán |
260 |
_aMadrid _bMcGraw-Hill, Interamericana de España _cD.L. 1995 |
||
300 |
_aXVI, 668 p. _c25 cm |
||
942 |
_cBK _k658.8 SAN mar |
||
999 |
_c8062 _d8062 |