000 00424nam a2200157 4500
008 040128s2003 sp | ||| ||spa
017 _aM 40663-2003
020 _a8473563522
040 _aUDIMA
_cUDIMA
080 _a658.8
100 1 _aLambin, Jean-Jacques
245 1 0 _aMarketing estratégico
_c/ Jean Jacques Lambin
260 _aMadrid
_bESIC
_c2003
300 _aXXIX, 837 p.
_bgraf.
_c24 cm
942 _cBK
_k658.8 LAM mar
999 _c8060
_d8060