| 000 | 00590nam a22002055b 4500 | ||
|---|---|---|---|
| 008 | 940603s1994 sp | ||| ||spa | ||
| 017 | _aB 14060-1994 | ||
| 020 | _a8434217112 | ||
| 080 | 0 | _a339.137.2(52) | |
| 080 | 0 | _a658.8(52) | |
| 100 | 1 |
_aKotler, Philip _d1931- |
|
| 245 | 1 | 3 |
_aLa nueva competencia _c/ Philip Kotler, Liam Fahey, S. Jatusripitak |
| 260 |
_aBarcelona _bParramón _cD.L. 1994 |
||
| 300 |
_a363 p. _c24 cm |
||
| 440 | 0 | _aGestión y empresa, G.E. | |
| 500 | _aÍndice | ||
| 650 | 7 | _aCompetencia económica | |
| 650 | 7 |
_aMarketing _9142 |
|
| 942 |
_cBK _k339.137.2 KOT nue |
||
| 999 |
_c6958 _d6958 |
||