000 | 00537c a2200169 4500 | ||
---|---|---|---|
008 | 921112s1990 esp 0011 spa d | ||
020 | _a8476155654 | ||
080 | _a658.8 | ||
100 | 1 | 0 | _aRapp, Stan |
245 | 1 | 0 |
_aMaximarketing _b: [las nuevas estrategias de publicidad, promociĆ³n y marketing] _c / Stan Rapp y Thomas L. Collins |
250 | _aEd.rev. | ||
260 | 0 |
_aMadrid [etc.] _b: McGraw-Hill Interamericana, _cD.L.1990 |
|
300 |
_a306 p. _c; 24 cm |
||
650 | 0 |
_aMarketing _9142 |
|
700 | 1 | 0 | _aCollins, Tom |
942 |
_cBK _k658.8 RAP max |
||
999 |
_c6944 _d6944 |