000 00492nam a2200157 b 4500
008 021031s2002 sp | ||| ||spa
017 _aB 36245-2002
020 _a848088794X
080 0 _a658.8
100 1 0 _aParmerlee, David
245 1 3 _aLa preparaciĆ³n del plan de marketing
_h[Texto impreso]
_c/ David Parmerlee ; [traductor, Isabel Murillo]
260 _aBarcelona:
_bGestiĆ³n 2000,
_c[2002]
300 _a207 p. :
_bil. ;
_c26 cm
650 7 _aMarketing
_9142
942 _cBK
_k658.8 PAR pre
999 _c2138
_d2138