Dirección de mercadotecnia : análisis, planeación y control / Philip Kotler
By: Kotler, Philip.
Material type:
BookPublisher: México : Diana , 1985Edition: 4ª ed.Description: 866 p. : il. ; 24 cm.ISBN: 9681316614.Subject(s): Marketing
| Item type | Current location | Call number | Status | Date due | Item data |
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Monografías
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Sala de Lectura | 658.8 KOT dir (Browse shelf) | Available |
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