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Marketing for hospitality and Tourism / Phlip R. Kotler, John T. Bowen and James Makens.

By: Kotler, Philip.
Contributor(s): Bowen, John T | Makens, James.
Material type: materialTypeLabelBookPublisher: Harlow, Essex : Trentice Hall International, cop. 2014Edition: 6th ed. , New International ed.Description: 630 p. : il. ; 28 cm.ISBN: 9781292020037.Subject(s): Turismo | Tourism | Hoteles y pensiones | Hotels

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